On2 Technologies, which specialises in video compression solutions, has licensed its VP7 video codec to 21ViaNet (China). Founded in 1996, 21ViaNet is a carrier-neutral Internet Data Centre (IDC) service provider in China.
The On2 VP7 video codec requires less data for high quality video, thereby reducing overall bandwidth costs without compromise to the end-user viewing experience. As proprietary technology to On2, the Video Codec is patent pool free. This brings additional cost-efficiency for publishing and distributing all kinds of content, as the Video Codec is not subject to MPEG-LA royalties.
The new On2 VP7-enabled video services division enables 21ViaNet to offer more value-added options to its customers, assisting content providers and owners, e.g., TV stations and telecom operators, to generate more traffic and to broaden revenue streams. 21Vianet is also currently developing another product that deploys On2 VP7 which it hopes will help promote sales of Internet video service enabled TV sets.
* 21ViaNet was named in Deloitte's 2008 Technology Fast 50 Companies in China in recognition of its achievements and market success. The company has expansive partnerships with China's major telecom operators, including China Telecom and China Unicom, as well as major content providers like CCTV. As part of its commitment to provide its extensive customer base with value added services, 21ViaNet has launched a new video services business division, using On2 Technologies' VP7 video codec as a key component of its video distribution platform. HQ is in Beijing, with branches in Shanghai, Guangzhou, Chengdu, Tokyo and Silicon Valley in the United States.
** On2 creates advanced video compression technologies for desktop and wireless. Powering the video in many web and mobile applications and devices, On2's customers include Nokia, Infineon, Sun Microsystems, Mediatek, Sony, Brightcove, Move Networks, Adobe and Skype. On2 Technologies is headquartered in Clifton Park, NY USA.
** 21ViaNet is a carrier-neutral IDC service provider in China. Its The main business of 21Vianet includes: Internet Data Centre service (IDC), Content Delivery Network (CDN), Enterprise Data Centre service (EDC) and Data Centre-based industry solutions.
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More info: www.on2.com/on2video