Sigfox, WND Begin Brazil IoT Network Deployment

Global internet of things (IoT) connectivity provider Sigfox announced it has begun deploying a dedicated IoT network throughout Brazil.

The deployment of the IoT network in Brazil marks Sigfox’s first launch in Latin America. Rio de Janeiro and São Paulo will be the first two cities to get coverage, with the company promising more countries will follow soon as it looks to boost IoT networks throughout the region.

Sigfox pointed to GSMA Intelligence research placing Brazil as the world’s fourth-largest machine-to-machine (M2M) and IoT market as a key reason for the company’s choice to deploy in Brazil.

The network will be delivered in partnership with startup network development company WND. Launched in 2015 by entrepreneur Chris Bataillard, the company claims to have extensive experience starting and running cellular networks.

“Sigfox’s rapid expansion in the U.S., Europe, Asia Pacific and the Middle East demonstrates the universal appeal of its IoT network and ecosystem, which enable Sigfox Network Operators to very quickly provide their customers with low-cost, energy-efficient connectivity for an extensive range of applications,” said Bataillard. “Brazil and Latin America are huge markets for Sigfox’s IoT solution, and we are very excited to quickly offer its services throughout the region.”

In partnership with Portuguese IoT device maker Thought Creator, WND has also developed a low-cost geolocation device specifically for the Latin American asset-tracking market, with a battery life of more than a year. Bataillard says the company has identified a strong demand from the insurance industry in order to reduce insurance-and-theft costs.

“Both small and inexpensive, this location device, which offers an optimal combination of WiFi and Sigfox capabilities, has many indoor and outdoor applications for businesses and consumers. These include construction and telecom equipment, packages, vehicles and bicycles and pet-tracking,” Bataillard commented.

The companies expect to have city-wide coverage of Rio de Janeiro by July, and of São Paulo by September. The top 10 urban areas will be covered by 2017.

IoT is becoming a priority trend in Brazil of late. Today’s announcement comes only days after the Brazilian Government signed an agreement with Ericsson to create a Networked Society Lab, to drive IoT innovation in the country.

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