---
title: e& Reframes its future  - Developing Telecoms
description: Find out how Hatem Dowidar is transforming e& (formerly Etisalat) from a telecom giant to become a global technology and investment powerhouse.
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Find out how Hatem Dowidar is transforming e& (formerly Etisalat) from a telecom giant to become a global technology and investment powerhouse.

[![download button](https://developingtelecoms.com/images/stories/Sponsored/Nokia/download-button-fs.png)](https://developingtelecoms.com/component/flexbanners/click/24488)

During his career, Dowidar has seen mobile, or telecoms companies, comfortably sitting among the top ten firms globally in terms of market capitalization. But in recent years that has all changed forcing the telecoms industry to recognize the growing importance of embracing digital as part of their strategy – delivering value to all customer segments with ever-smarter solutions.

"Telco companies stand the risk of becoming marginalized compared to internet companies," says Dowidar. "For example, you see today a digital bank working across one continent has a bigger market cap than a telco operator group with operations in 20 countries."

This was a key stimulus for Dowidar to look inside the company and effect the necessary change needed to reframe the future of its telco business through the lens of technology and digitalization. “When you are a CEO, it becomes more about what are the things that you are going to be remembered by? You want to be remembered for the good things you do for the company, the things you do for stakeholders, for the staff, for shareholders and overall, for the ecosystem.”

Read on to learn more about how e&’s Group CEO, Hatem Dowidar, is evolving the world’s strongest telecom brand.

[![download button](https://developingtelecoms.com/images/stories/Sponsored/Nokia/download-button-fs.png)](https://developingtelecoms.com/component/flexbanners/click/24488)

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