Liberia rebrands state operator as LTC Mobile before GSM launch

Liberia rebrands state operator as LTC Mobile before GSM launch

Liberia’s state-owned mobile provider has received a rebrand as it prepares to launch its new GSM network.

Formerly known as Liberia Telecommunications Corporation / LIBTELCO, the provider will now operate as LTC Mobile (Liberia Telecommunications Corporation Mobile). Local news outlets reported that the country’s president George Weah will make the first call on the operator’s new network today (18th January).

In its communication to the public, the operator’s management has emphasised that LTC Mobile aims to complement existing providers Lonestar Cell-MTN and Orange Liberia rather than seeking to replace either of them. TeleGeography reports that LIBTELCO’s remit was expanded to include GSM in August 2020, after Liberia’s House of Representatives voted to amend the Telecommunications Act of 2007.

At the time, the committee overseeing the move claimed that it would allow LIBTELCO to “provide world-class telecommunications products and services at cheaper, affordable prices for all Liberians that will enable growth of various sectors, such as education, healthcare, banking, energy and serving the masses, at large, for a sustainable economic growth of our society.”

After receiving approval from the country’s Senate, the operator’s licence was formally issued in November 2020.


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