Trends & Forecasts

Turkcell: 3G boosts Turkish Internet

3G is accelerating the growth in Internet usage in Turkey, according to research conducted by Turkcell. The Turkish company carried out its survey last month among its modem subscribers...

Turkcell, the Turkish communications and technology company, has revealed the key findings of its research on Internet usage since the introduction of 3G in Turkey at the end of July 2009. The research was conducted in November 2009 among Turkcell's modem subscribers.

 Key findings showed that 34% of Turkcell's customers who now use the company’s VINN 3G modems have become Internet subscribers for the first time, leading Turkcell CEO Sureyya Ciliv to state: "Turkcell 3G...has introduced Turkish customers to the Internet and helped them get easier, and thus more frequent, access to the Internet. Turkcell has always been passionate about 3G and its potential to help increase Internet usage in Turkey..."

 Turkcell 3G can be summarised in numbers: 

  • Turkcell has sold about 200,000 of its VINN modems and netbooks since it introduced 3G on July 30, 2009;
  • the number of people in Turkey who have transitioned to 3G    since July 30 is more than 4 million;
  • there are about 2 million active 3G users in Turkey;
  • the number of Turkcell subscribers who have used Turkcell's video    service has reached 1 million;
  • about 72% of Turkcell's total data traffic takes place within the 3G network;
  • 93% of VINN modem users prefer 4GB packages and 78% of VINN subscribers use Turkcell 3G for their broadband Internet needs.

 * Turkcell has 36 million postpaid and prepaid customers as of September 30, 2009, operating in a three-player market and with a market share of approximately 56% as of September 30, 2009 (source: operators' announcements). Turkcell also provides data and voice services to 65% of the population (as at 30 September 2009) through the implementation of its 3G technology (roaming via Turkcell involves 628 operators in 206 countries). Serving a large subscriber base in Turkey with its high-quality wireless telephone network, Turkcell reported US$1.6 billion net revenue for the quarter ended September 30, 2009. Turkcell has interests in mobile in Azerbaijan, Belarus, Georgia, Kazakhstan, Moldova, Northern Cyprus and Ukraine.

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