Elara launches international calling app in rural Mexico

Details: James Barton; Category: Consumer Ecosystems; 22 October 2014; 7169 views

Elara Communications is launching an international calling app for customers in rural and remote villages in south-eastern Mexico, in partnership with IDT Global.

The app will make international phone calls simpler and less expensive. Elara is implementing IDT’s VoiceLine app across its Wi-Fi network enabling international calling via the app on mobile devices.

The operator’s large scale satellite network, implemented through a government project in south-east Mexico, provides over 3000 towns with voice and data services. The network brings voice and data connectivity to citizens, schools, hospitals, and some other government institutions, in the region for the first time.

Maurice Soreque, Commercial Director, Elara Comunicaciones said: “This new service is a step forward in the development of connectivity in the region. It will enable our customers to connect to friends, family and businesses across the globe cheaply and easily.”

IDT’s white label VoiceLine application enables businesses to create new forms of revenue streams and gain new subscribers. The application comes with both unlimited and pay-as-you-go calling plans and works over both 3G and Wi-Fi networks, allowing customers to use their existing phone number and contacts. It also includes voicemail services and class 5 telephony features.

Jonathan Nierenberg, Senior VP, Business Development, IDT, said: “We are extremely pleased to help deliver new services to customers in rural and remote locations who don’t have access to the same connectivity quality and services as residents of more densely populated areas. Our application has a simple user interface which makes it easy for the customer to use. Because of its low rates, our app offers customers great value for their money.”