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Vodafone Egypt partners with Procera Networks to augment broadband subscriber experience

Vodafone Egypt partners with Procera Networks to augment broadband subscriber experience

Vodafone Egypt has tapped Procera Networks to enhance the subscriber experience for its fixed and mobile subscribers.

Procera’s analytics solutions take advantage of superior visibility provided by PacketLogic’s DRDL engine, which identifies traffic signatures and makes it possible to deliver fine-grained application identification despite the increasing use of encryption on the Internet.

The firm’s ScoreCard technology provides a unique view of quality, with high frequency measurements of quality in categories that subscribers can relate to. These include web surfing, streaming video, social media, real-time gaming, upload, download, and voice applications. By analysing results from ScoreCard, the data can be used to guide investment into network capacity and identify service creation opportunities for the network planning teams at Vodafone Egypt.

Osama Siad, Vodafone Egypt’s Technology Director, said: “Procera’s PacketLogic solutions, especially ScoreCard, enable us to dynamically deploy analytics capacity to ensure our customers are receiving a high quality broadband experience across our entire network footprint, to be the number one network in Egypt, and reach our main goal which is securing the best service quality for our customers’ satisfaction.”

Lyn Cantor, President and CEO at Procera Networks, said: “We believe that our strategic focus on virtualization use cases for fixed and mobile network will enable both operators and subscribers to benefit from their broadband networks.”

“Virtualization of analytics is a key initiative for the Middle East region,” said Hashem Eid, Procera’s Managing Director of Sales for Middle East. “With regional operators competing on network quality, reducing the cost and increasing the deployment flexibility of analytics through virutualisation is a business imperative.”

Vodafone Egypt is the largest mobile operator in Egypt with a customer base exceeding 39 million. 

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