PalmPay, the Africa-focused fintech operating Nigeria’s most used mobile wallet, and Jumia, Africa’s e-commerce giant, have announced a strategic partnership to enhance the digital payment ecosystem on the continent, starting with payment integrations and co-marketing efforts in Nigeria.
WIth PalmPay now available as a payment method, shoppers on Jumia will be able to pay for their purchases with the option to check out with their PalmPay wallet, ensuring a seamless user experience and transaction reliability through the direct integration.
Speaking on the partnership, Sunil Natraj, CEO, Jumia Nigeria says: “This partnership with PalmPay strengthens our commitment to enhancing the digital payments within our platform. By integrating PalmPay, we are providing more options for customers to access affordable and quality goods with the convenience of cashless transactions.”
The two companies say that this partnership underscores their commitment to developing the digital payment ecosystem in Nigeria and grow the use of the cashless economy. This alliance, they add, marks the beginning of a long-term collaboration between two industry giants, aiming to drive innovation, increase convenience for consumers, and foster the adoption of digital payments across Africa.
To promoste this agreement PalmPay and Jumia are launching a special Christmas campaign; it began on 11 December and ends on 30 December. During this period, customers who make purchases on Jumia using the PalmPay payment method will stand a chance to win cash rewards.