Nokia Siemens Networks has been awarded a pan-Indian contract by Bharti Airtel to deploy a single Interactive Voice Response platform across all 23 of the latter's telecoms circles...
Nokia Siemens Networks (NSN) has been awarded a pan-Indian contract by Bharti Airtel to deploy a single Interactive Voice Response (IVR) platform across all 23 of the latter's telecoms circles. The turnkey contract will last for three years and will include design, planning, systems integration and optimisation services to enhance overall customer experience.
The new IVR solution will enable Bharti Airtel to deliver Voice SMS, Televoting, Call Management Services (Reach-me/Missed Call Advisor), Caller Ringback Tone (CRBT) and Voice Portal. Once completed, the contract is also intended to reduce OPEX costs due to optimised network utilisation and to increase security by creation of a layered architecture towards Interactive Voice applications.
The NSN platforms within the contract are HP OCMP (Open Call Management Platform), Video Gateway, Televoting Application and ASR/TTS (Automatic Speech Recognition/Text-to-Speech Engine. The solution will be ready for commercial operation by this April and is expected to scale up to one billion minutes of usage per month for Bharti Airtel in three years.
Bharti Airtel has been structured into three strategic business units: mobile services, telemedia services and enterprise services. The mobile business provides mobile and fixed wireless services using GSM technology across Bharti's 23 telecom circles. The telemedia business provides broadband and telephone services in 94 cities and is foraying into IPTV and DTH. Finally, the enterprise services provide end-to-end telecoms solutions to corporate customers as well as national and international long-distance services to carriers.
* Bharti Airtel Limited, had a total of 55 million customers as of the end of November 2007, of whom 53 million are mobile customers. Bharti Airtel has two international landing stations in Chennai that connect to submarine cable systems: i2i to Singapore and SEA-ME-WE-4 to Europe. Bharti Airtel has been rated among the best performing companies in the world in the Business Week IT 100 list 2007.