Synchronoss Technologies is set to launch its personal cloud and network activation services solutions in Vietnam.
The country’s mobile sector is expanding and large numbers of subscribers are upgrading to smartphones and consuming increasing amounts of mobile data. Synchronoss will be deploying its network information and device activation software solutions and its white-label Synchronoss Personal Cloud solution to optimise the wholesale telecommunications services business’, provision subscribers with new smartphones and also provide them with their own personal cloud-based back-up and storage service for mobile data.
The Vietnamese mobile market is one of the most dynamic and fast-growing in the Asia-Pacific region. According to a June 2015 report from the General Statistics Office of Vietnam, the country has 136.9 million mobile subscriptions, including 29.1 million 3G subscriptions - a year-on-year increase of 29.6%. According to international research firm IDC, Vietnam is the fastest growing smartphone market in Southeast Asia, and smartphone sales will continue to increase for at least the next five years. In 2014, smartphone shipments into Vietnam totalled 11.6 million units, representing year-on-year growth of 57%.
Vietnam’s lack of fixed telecoms infrastructure means that the mobile phone is often the only way for many people to access the internet. In addition, the low cost of data in Vietnam means that consumers use their phone for a growing range of “mobile first” features and services, such as e-commerce sites, social media, and news and infotainment. This extends to watching video on websites like YouTube and also native Vietnamese sites.
“The arrival of affordable smartphones and low-cost data plans in Vietnam and other high-growth emerging markets has created demand among subscribers in these regions for mobile-first content and services,” said Chris Halbard, EVP and President International at Synchronoss.
Synchronoss’ network and device activation service solutions are carrier-grade, software-as-a-service platforms that enable mobile operators and OEMs to provide a competitive network from both a service level and cost perspective, then activate and provision new devices and service bundles for users, seamlessly and automatically.
