Indian 3G roll-outs get a helping hand from new clearing platform
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A high-profile provider of hub-based mobile communication solutions has deployed its second global data clearing platform in Hyderabad, India...
A high-profile provider of hub-based mobile communication solutions has deployed its second global data clearing platform in Hyderabad, India. MACH has made a multi-million dollar investment in the platform, which will likely pave the way for mobile operators in India to leverage the full service capabilities of 3G without large CAPEX investments.
Morten Brøgger, Chief Executive Officer, MACH comments: “We are committed to supporting the deployment of 3G in India and helping our customers navigate the challenges, and opportunities, of increased usage and growing volumes of roaming transactions that 3G will bring. This level of investment also underpins our aim to play an active role in the country’s fast expanding telecoms industry, as well as our desire to partner and grow with India.”
“With our new platform, called MDSi, we have deployed our global data clearing solution, which uses state-of-the-art technology to bring new efficiencies to the clearing process,” Brøgger added. “MDSi will allow our operator customers to transform their service offerings as they roll-out their 3G networks. They will be able to move from a wholesale roaming business model to a retail roaming business model and pitch new service offerings tailored to their consumer and enterprise customers.”
The MDSi platform will open up new services to mobile operators that are available with 3G, such as the MACH Rerating, Retail Roaming and Data Roaming Engine Solutions (announced at Mobile World Congress 2011). These types of solutions enable operators to offer bespoke tariffs based on the usage patterns of their subscribers or on the type of device a business wishes its employees to use abroad – such as a tablet – while also offering them a greater transparency of cost.
The platform is location agnostic and complements the company’s existing global data clearing platform in Europe. Both platforms together can process billions of Call Data Records (CDRs) from around the globe, providing more than enough capacity to cope with the increasing usage and growing volumes of roaming transactions in India stimulated by intra-circle roaming and 3G roll-out. Roaming traffic in India is currently growing at a rate of 20% each month, and the ongoing 3G roll-out is likely to accelerate this significantly.
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