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Orange Polska Selects Matrixx Digital Commerce to Transform Customer Engagement

Orange Polska Selects Matrixx Digital Commerce to Transform Customer Engagement

Orange Polska is deploying Matrixx Digital Commerce as a foundation for its digital transformation.

The operator is investing in new IT infrastructure that can support the rich customer engagement and innovative monetisation capabilities necessary to win and maintain market share.

With Matrixx, Orange Polska will have the ability to digitalise customer engagement, simplify customer journeys and provide richer and more engaging experiences. Partnering with Matrixx Software gives Orange Polska a rapid, fast-track transformation approach.

“We selected Matrixx Software because it enables the agility our business needs, including full transparency in every service we deliver, real-time personalised offers based on behaviour and usage and instant access to offers,” said Bruno Chomel, CIO, Orange Polska. “Matrixx Software is a key component of our new Digital Architecture and enables the transformation of our operating model as we scale.”

“Increasingly, Telcos are avoiding complex, multi-year IT replacement projects in favour of a rapid approach that drives transformation quickly across their businesses,” said Dave Labuda, founder, CEO and CTO of Matrixx Software.

Built entirely from scratch, Matrixx Digital Commerce enables a digital-first reinvention of Telco business support systems (BSS). It brings together traditionally separate network and IT functions into a single platform, including product design and lifecycle management, customer engagement, service delivery and monetisation.

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