MegaFon Tajikistan (TT Mobile CJSC) has signed an exclusive partnership with Vox Solutions to help identify Application to Person (A2P) voice (Flash Call) traffic and combat fraudulent routing and illicit bypass attempts.
VOX Solution’s VOX360 anti-fraud platform is the most comprehensive A2P traffic (Voice & SMS) protection solution available on the market, enabling mobile operators to detect and block spam and fraudulent traffic before they impact end users, thus optimizing the monetization of their networks. It mitigates Flash calls as part of its full suite of A2P Voice and SMS anti-fraud solutions.
Juniper Research estimates the Flash Call market at around 5bn calls in 2022, and anticipates that this will grow by a factor of more than 25 times over the next few years to 128bn calls in 2026 (128% CAGR). Banking, travel, transportation, healthcare and other verticals are increasingly using A2P Voice (Flash Calls) to send notice, authentication and confirmations to their customers.
The growth of A2P Voice traffic represents lucrative opportunities for mobile operators such as MegaFon Tajikistan, so focusing on protecting their networks from fraudulent attempts of all sorts to guarantee a reliable, high quality and secure delivery of A2P Voice services is now a priority.
By partnering with VOX Solutions, MegaFon Tajikistan’s voice A2P traffic will be protected by sophisticated data analytics and business intelligence, as well as advanced AI-powered fraud protection tools, ensuring it mitigates and prevents costly fraudulent activities in real-time.
Ehsan Ahmadi, CEO of VOX Solutions, said that the agreement with Megafon Tajikistan “represents a great recognition of Vox Solutions’ capability to offer the highest quality and security of international A2P Voice identification and delivery at large-scale. Ultimately, we are here to help mobile operators, such as MegaFon Tajikistan, to optimize the monetization of their assets and ensure long term revenue growth and innovation, and also to help global brands reach their customers with the best response time, wherever they are.”